Ritesh Gupta's blog


Convincing the exalted one to let you out from behind the screen to attend Zebra’s APPFORUM 2017 —especially when the event will have new technology topics and educational sessions—shouldn’t be challenging. Don’t worry- I’m here to assist, with a suggested email template for you to use.

  Try sending this to your manager to get approval:

To my manager:


Zebra is once again hosting APPFORUM, the biennial Enterprise Software Conference Series that we’ve been driving since 2014. APPFORUM’s come-back tour kicks off for the Americas from May 9-11 at Planet Hollywood in Las Vegas, USA, followed by our Europe event from June 14-16  at Andel's by Vienna House, Prague, Czech Republic.

We’ve also reinvigorated APPFORUM—refined some things, refocused a few items, and expanded stuff—to make this year’s event infinitely mo’ betta.

Attendees can expect to:

EMEA APPFORUM (Oct 12-14) - Register Now for Early bird price

Time is running out to get the best price on AppForum, this year's must-attend conference for Zebra partners and developers. It's happening Oct. 12-14 at the CodeNode in London, UK.

This year's conference will deliver more than 45 talks and hands-on workshops to guide and instruct developers through today's most relevant topics, including sessions on the Zatar IoT, sessions on Android development, use of Zebra's RhoMobile cross-platform IDE & printers.

APPFORUM 2015: Loosening the Company’s Purse Strings

We know you should attend APPFORUM. You know it too, especially if you’ve been to APPFORUM before.  But here’s the rub—how do you convince your manager to let you emerge from behind the screen for a three-day app fest in Vegas?

As you have come to expect, the Zebra has a solution for your pain point— a ready-made email that underscores conference highlights while finessing the finer points of ROI. Try sending this to your manager:

“Oh Captain My Captain,

The Early Bird Gets The Drone – Register Today for APPFORUM 2015 and Win!

Do you want your very own drone? Then register now for APPFORUM to enter our raffle created especially for the early birds who want the worm.

Zebra Technologies will hold three drawings that give APPFORUM attendee participants the chance to win a drone.  If you register on or before July 20, you will be entered into all three drawings. Register on or before August 10, and you’ll be entered into two drawings.  If you register after August 10, you will still get one chance to win. How sweet is that?

Top 5 Compelling Reasons to Attend APPFORUM 2015

Word of mouth is starting to spread about APPFORUM 2015, the two-day event that Zebra Technologies is hosting from September 21-23 at the Hard Rock Hotel & Casino in Las Vegas.  Returning by popular demand, application developers from Silicon Valley to the East Coast come to APPFORUM to learn from the best and the brightest about the latest technologies that Zebra has to offer. It's the year's most bullish reason to escape from behind the screen.

The New World of Mobile Marketing

Remember the days when you would buy the Sunday paper just for the weekly coupons? Going through all the sales fly outs, clipping the ones you were interested in? This marketing approach was to cast a wide net, guessing at what a general cross section of the population might be interested. That approach is so yesterday.